Google donates $12 million in cash, $25 million in ad grants and Amazon donates $10 million to fight racism


Google donates $12 million in cash, $25 million in ad grants and Amazon donates $10 million to fight racism

Google donates $12 million in cash, $25 million in ad grants to fight racism

Alphabet and Google CEO Sundar Pichai has announced to give $12 million in funding to organisations working to address racial inequities amid nationwide protests against the death of African-American George Floyd.

Google donates to fight racism

The company would also offer $25 million in Ad Grants to help organisations fighting racial injustice provide critical information on its platforms.

“Our first grants of $1 million each will go to our long-term partners at the Center for Policing Equity and the Equal Justice Initiative. And we”ll be providing technical support through our Fellows programme,” Pichai said in a statement late Wednesday.

Goggle has so far donated $32 million towards efforts related to racial justice over the past five years.

“Our Black community is hurting, and many of us are searching for ways to stand up for what we believe, and reach out to people we love to show solidarity,” said Pichai.

Googlers also observed an 8 minute and 46 second moment of silence to honour the memories of Black lives lost.

“The length of the moment of silence represents the amount of time George Floyd suffered before he was killed. It”s meant to serve as a visceral reminder of the injustice inflicted on Floyd and so many others,” Pichai noted.

Google employees have contributed an additional $2.5 million in donations that the company would match. Said by Sundar sent the following email to Google employees today.

“This represents the largest Googler giving campaign in our company”s history, with both the largest amount raised by employees and the broadest participation,” said Pichai.

He said the company would work closely with the Black community to develop initiatives and product ideas that support long-term solutions.

Amazon donates $10 million to fight racism

Amazon on Wednesday said it will donate a total of $10 million to organisations that are working to bring about social justice and improve the lives of Black and African Americans.

“Amazon’s leadership and BEN have worked hand-in-hand to identify organizations in the Black community that make a difference and will contribute to them in a meaningful way. In addition to the organizations listed, we will work with our chapters to identify local groups to support,” said Angelina Howard, President of BEN.

“We will continue these conversations about how Amazon can support employees and the entire Black community beyond these tragic recent events.”

Donations to the NAACP, National Urban League, Thurgood Marshall College Fund, and UNCF, among others, seek to support education and justice for Black communities across the U.S. Amazon said in a blog post.


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